‘Employers…must present themselves in a way that will attract the jobseeker, and build a relationship with them so that they want to apply for a role. This can be done by creating a content-rich website that is interactive and interesting…and by making the site quick and easy to use, so that jobseekers can find the information they want within three or four clicks. Finally, the application process should be as simple and quick as possible.’Chartered Institute of Personnel and Development
Recruitment professionals all agree that the one thing recruiters most often get wrong is the ad copy. They simply don't put in the effort to write good job adverts.
For recruitment success you have to make sure that candidates not only find your job, but want to apply for it. Cutting and pasting a job spec isn't good enough.
A good Job advert should include the following core elements:
Safer practice in recruitment means thinking about and including issues to do with child protection and safeguarding, and promoting the welfare of children at every stage of the process. It starts with the process of planning the recruitment exercise and, where the post is advertised, ensuring that the advertisement makes clear the college’s commitment to safeguarding and promoting the welfare of children. It also requires a consistent and thorough process of obtaining, collating, analysing, and evaluating information from and about applicants...Further information on safer practice recruitment.
Emphasise what is unique about your college, catch the candidates’ eye, and sell your job
Tailor your college description to the job role
Be specific about the position you are advertising and use keywords that candidates will search for
Specify the salary in £s or MPS and include what benefits go with the job
Keep the job description to fewer than 700 words
For high quality candidates specify the kind of person you want
Include supporting documents
For online applications, make sure you use a tracking
Manchester Metropolitan University
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