Friday, 17 February 2017
2017 is set to be the year of change for Further Education, as the
government proceeds with its aims to solve the UK’s skills shortage with
strategic training courses for 16-18 year olds.
In response to a desperate need
for an alternative to the traditional academic university path, fit for the 21st
century, Apprenticeships and Professional and Technical Education are set to be
the revolutionary tools by which we empower our young people to succeed and
fortify our economy for the forthcoming decades.
responsibility too will fall upon the colleges and local councils as the Adult
Education Budget is decentralised by 2018. So what changes should colleges be
ready for in 2017?
Marketing will become a vital business function for colleges to attract
students, corporate links and teaching staff.
By 2019-20 the Apprenticeships Levy is expected to
have brought in £2.5 billion for adult education. All employers in the UK with
a pay bill of more than three million pounds annually will have to pay towards the
scheme. Not only will this compensate for some of the lost funding that
currently comes from the European Union, but it will encourage the large
companies themselves to offer apprenticeships to recoup their spending and grow
talent from within.
For colleges, marketing will become a more critical business
function as they work to attract students, links with large companies and the
high-quality lecturers and teaching staff needed for the job.
Marketing teams and recruitment teams will continue to overlap and
work closely, marketing to candidates more strategically. It’s no secret that
recruitment marketing has arrived, and within a candidate-driven marketplace,
recruitment has become a proactive driver rather than a reactive business
colleges merge they will need expert recruitment and HR support.
Colleges are expected to
decrease in number but increase significantly in size this year as a result of
mergers. Richard Atkins,
the FE Commissioner stated that he expects around a third of the current FE
Colleges to be absorbed into larger organisations, leaving round 170 College
groups or trusts.
also expect sixth form colleges to take advantage of the tax exemption of
converting to an academy, slashing their VAT bill by an average £317,000 each
Many will move into existing Multi-Academy Trusts or form their own to benefit
from shared resources and centralised recruitment and marketing functions.
result, colleges, academies and trusts will take on significant new recruitment
and personnel responsibilities to manage their restructures, using expert HR advice to minimise inefficiencies and
ensure cost effectiveness.
Colleges who have anticipated this business need by investing in
specialist advice and technology can compete more readily for the best
lecturers and teachers. Competing establishments with strong employer branding
such as a career site, electronic application options and candidate management
systems will be able to move quickly between interview stages and secure their
new team member quickly. The ease and quality of the job seeking experience
will bear strongly upon which school ultimately secures the most valuable
Part of this investment will result in a shift to online and
mobile recruitment for staff, in line with admissions for students.
Investment in technology will increase
Technology is cost effective threefold for
colleges firstly because it allows for helpful streamlining of infrastructure functions
such human resourcing. In this web-based career
market, HR software and technologies can play a large part in improving the
efficiency of attracting and acquiring the right candidates.
Secondly, technology facilitates the networking
required to share resources between MAT and group partner colleges, to align
processes and save money.
Thirdly, it opens the college up for online
courses and blended delivery courses - a critical offering if colleges are
going to compete for corporate links and professional students.
So insightful results will be a budgeting priority
Data” has already consumed a number of business departments, and internal
processes such as recruitment are next.
is now such a quantity of historical data about the results of college spending
on necessitates such as recruitment that it is possible to quantifiably evaluate
the cost-efficiency and effectiveness of every talent acquisition strategy thus
far, and use it to inform future budget decisions. ATS platforms, such as School
Recruiter for the education sector, which calculates the return on investment
for each advert or the cost-per-head of the talent acquired, are expected to be
a sought-after necessity in the coming recruitment era. To protect budgets, it
would be difficult to make new HR decisions responsibly without the influence
of those results.
In April 2017 the Institute for Apprenticeships will evolve into
the Institute for Apprenticeships and Technical Education, which will be
responsible for overseeing the quality of Apprenticeships delivered. Ofsted has
also indicated that it may consider beginning inspections for ‘Outstanding’
Further Education Colleges again to rigorously maintain the expected standards
of output during such a time of growth. It is therefore more important than
ever that colleges take control and apply expert knowledge and advice to
business functions where they can.
At the speed at which Further Education is evolving,
it’s more important than ever to have an effective recruitment strategy. FEjobs.com is a great place to start.
We love talking to our customers and candidates on the phone. However today (Thursday 16th October) we’ll be upgrading our telephone system to provide you with a better service, and you may experience some difficulty calling our office. So if you need assistance from the FE Jobs team please contact us on firstname.lastname@example.org.Systems will be up and running by Friday. We look forward to hearing from you.
Systems will be up and running by Friday. We look forward to hearing from you.