In today's fast-paced digital age, traditional recruitment methods are no longer sufficient to attract top talent, especially in the specialised field of Special Educational Needs (SEN). To stay ahead of the curve and secure the best candidates for your college, it's time to harness the power of technology and people in your recruitment strategies.
Here are four simple yet effective tips to creatively recruit top SEN candidates:
**1. Short-Term Roles with Early Starts:** 🌟
Consider offering short-term positions with early start dates to appeal to candidates seeking immediate opportunities. By providing flexibility in contract lengths and start dates, you can tap into a wider pool of talent, including educators looking for interim roles or those available to start sooner rather than later. Utilise online job boards and social media platforms to advertise these positions effectively, highlighting the benefits of early starts and the unique opportunities your institution offers.
**2. Recruitment Consultants and Alternative Provision:** 🔍
Colleges can greatly benefit from partnering with specialist recruitment consultants to streamline their hiring processes for harder to fill roles and access a wider pool of qualified candidates. These consultants bring expertise in candidate sourcing, screening, and placement, saving colleges valuable time and resources while ensuring they attract the best talent.
Colleges can expand their recruitment efforts by engaging with tutors through Alternative Provision services. Tutors often have extensive networks within the further education sector and may be interested or know individuals interested in transitioning to college-based roles or seeking new opportunities. By fostering relationships with these tutors and Alternative Provision providers, colleges can tap into a diverse range of potential candidates who are passionate about supporting students' learning and wellbeing.
**3. September Starts:** 📅
Align your recruitment efforts with the academic calendar by emphasising September start dates. Many educators prefer to begin new roles at the start of the academic year, making this an ideal time to attract fresh talent. Leverage targeted email campaigns and recruitment events to engage with prospective candidates well in advance of the new academic year.
Highlight the benefits of joining your institution at this time, including access to professional development opportunities and the chance to make a meaningful impact from day one. Additionally, consider putting on interview days during the holidays to be able to maximise the possibility of meeting returning international teachers during times they may be visiting the UK.
**4. Long-Term Strategy:** 📈
Whilst we know short-term tactics often seem the most important, it's essential to have a long-term recruitment strategy in place to sustain success in attracting SEN candidates. Invest in building strong employer branding through your career site, social media presence, and online reviews, showcasing your institution as an inclusive and supportive environment for both staff and students is key.
Additionally, leverage technology-driven recruitment platforms such as fejobs.com where the benefits of an applicant tracking system streamlines the hiring process, from initial application to onboarding and beyond. By prioritising long-term relationships with candidates and leveraging technology to enhance efficiency, you can establish your institution as a top choice for SEN educators now and in the future.
By embracing innovative technology and adopting creative recruitment approaches, colleges and adult education institutions can effectively attract not only SEN, but all candidates to join their teams.
If you need support with your SEN recruitment, please reach out to a member of our team.
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About the author
Lucy Alexandra Spencer
Lucy Alexandra Spencer, a qualified teacher turned private tutor, established Education Boutique with the aim of making a global impact on bespoke alternative education. Her tutoring took her around the world in a form of education known as world schooling - the growth of Education Boutique earnt her the title of Female Entrepreneur of the Year at the Thames Valley Awards 2021. Notably, Education Boutique joined the Eteach team in the same year, becoming the specialist tutoring and alternative provision arm of The Eteach Group. In 2024, Lucy’s role progressed to take on the responsibility of managing Eteach People, with a focus on SEN and leadership recruitment.